automatic News for 06-27-2021 Is Email Validation or Scrubbing? (Part 1)

He has dedicated himself to understanding the Performing Brain┬«, performance psychology and the clinical aspects of helping athletes perform to their best capacity. In his sports psychology practice, he brings together the theories of human performance, neuroscience, technology and behavior change. Dr. Steve’s mission is to help young and seasoned athletes alike consistently perform in the upper range of their knowledge, abilities and skills across competitive and pressure situations. Founding member of APA’s Coalition for the Psychology of High Performance. From his practice in Denver, Colorado, Dr. Steve is able to dedicate himself to his athletes and teams while raising the next generation of his own family. Visit Dr. Steve’s Professional & Academic Resume to learn more about his experience and qualifications. Sports psychology goes far beyond ‘mental skills and toughness. ‘ With a PhD in sport & counseling psychology, Dr. Steve has developed a proprietary model for how athletes can maximize their talent and mental resourcefulness to perform under pressure. Dr. Steve brings his studies in neuroscience and how it underpins expert performance and applies it in a very practical setting. Dr. Steve works carefully with athletes to ensure their identity as performers is aligned with their own identity and values. Through his sessions each athlete learns how to manage individual moments that lead to deliberate practice and ultimately leave equipped with the tools to manage pressure. Performance psychology is a term that is used by many, but understood by few.

Keywords: [“performance”, “psychology”, “athlete”]

Email List Cleaning Tips, Email List Hygiene Best Practices

Email list cleaning is nonetheless a powerful tool for email marketers mulling over creating a successful email campaign. While marketers are busy obtaining genuine email database, selecting the right ESP, sending engaging emails, re-engaging the subscribers, and so on; email list cleaning is often ignored or forgotten. This makes Email List Cleaning the key for email marketers to unlock the potential of maintaining good list hygiene and attain a substantial ROI. Deciphering the Email Marketers Journey. As per Reachmail research, 60% of Email subscribers are inactive in an email list; i.e. they have not opened, clicked or responded to any email sent in the past 6 months. Well, poor deliverability means poor engagement, and this is where email list cleaning comes into the picture. Identify inactive subscribers in your email list and send a re-engagement email to your subscribers. List cleaning Emails is an effective tool for email marketers to clean their email list. Monitor the email IDs that mark your emails as SPAM, and remove them from your list. If your email list hasn’t been used for a while, consider getting your email list verified with the help of an email verification service. One of the best ways to clean your email list is to manually send emails to bounced email addresses, asking them politely if they are receiving your emails. Once you are done, review the sent emails to understand if the emails are actually dead; or if there are fake email addresses added in your list. Takeaways Try sending re-engagement email before removing inactives from your email list.

Keywords: [“Email”, “list”, “subscribers”]

Some visitors may enter names such as “John Doe” or a phone number as “123-456-7890″ or an email address as ” The lead scrubbing process involves reviewing the list of leads generated and removing any worthless leads that are associated with bad information. When the lead capture widget acts as a “Wall” preventing visitors from accessing certain content, the percentage of scrubbed leads can be relatively high. As discussed above, it is often necessary to remove any bogus leads. A more sophisticated process involves removing any leads deemed to be low quality, and thus unlikely to lead to a sale. Some aggregators may not accept leads from certain geographic areas or below a certain credit score. Lead capture widgets that collect multiple pieces of demographic information provide additional opportunities for lead aggregators or buyers to filter out certain leads. For most sites that monetize via lead generation, lead scrubbing is going to be a frustrating part of the business that reduces your overall revenue. Unless you’re a major player with the ability to negotiate custom deals and contracts, you’ll generally be subject to the decisions of lead aggregators or other buyers when it comes to scrubbing. Lead scrubbing is a process of removing leads that are invalid or duplicates of files the ad network will currently have on hand. What is the difference between Lead Scrubbing and Email Scrubbing? The scrub rate is the percentage of leads that were not purchased by the advertisers. These are typically leads that are rejected because they didn’t meet the criteria of the lead buyer.

Keywords: [“lead”, “scrub”, “process”]

Email Scrubbing: Why And How To Clean Your Email List

If your business also relies on this method to keep customers satisfied and to remind them about your brand every now and then, you must know that a clogged up email list can be a nightmare. Blacklisting and spam folders are two things that email marketers dread above all. This is because email marketers tend to send hundreds of emails to customers to expand their reach and keep them in the loop. If despite their lack of response, the emails persist they just might report them, which would cause the emails to bounce which is a negative factor for the business. The ultimate goal of email marketers is to get their business’s message across perfectly and encourage engagement among its customers. By having a clean email you will only be sending emails to the people who actually express some amount of interest in the content that you send them. This of course means that your ROI will increase as compared to before as there will be no inactive users in your list or those who no longer want emails from your end. Email service providers are made use of by businesses to make the process of sending and receiving emails more convenient. Cleaning your email list is a systematic process that requires careful, meticulous behavior. Considering the fact that emails will come and go every day especially if you are an email marketer, it is important that you keep it clear. This will help you feel more at ease as your email list will not be congested and in disarray. Though it may seem like a lot of work to clean your email list every few months, there is no doubt that it is worth it.

Keywords: [“email”, “list”, “customers”]
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